CWAHM October Teleseminar: Getting Your Business Ready for the Holidays – It’s that time of year! Join us for tips and ideas on how to maximize your marketing and make sales this holiday season!
This month’s teleseminar will be held on Friday, Oct 15th.
To sign up: Visit Register.CWAHM.com today!
The LIVE seminar will be F-R-E-E and the audio can be purchased for $9.95!
Now more than ever women are experiencing an awakening of the soul, a call to remove the masks that they wear, step through their fear, to claim their authentic self and live the life they are meant to live.
In A Juicy, Joyful Life you’ll meet 41 extraordinary women, from housewives to radio hosts; from coaches to healers – women who stepped forward to share their inspirational and heart-felt stories and authentic truth with the collective intention of encouraging ALL women to embrace the truth that “where you’ve been does not define where you will go. You CAN create a new personal story filled with love, hope and purpose.” www.JuicyJoyfulLife.com
So glad to see my client, Ornella Grosz featured on in the Daily Finance. She’s quoted as saying ” Bonds do have risk — inflation risk,” Grosz says. “They typically don’t keep up with the rate of inflation over the long term.” Similarly, certificates of deposit, while “safe,” may not pack much of a punch against inflation.
Here’s her latest article: See full article from DailyFinance: http://www.dailyfinance.com/story/investing-basics/fear-investing-risk-financial-health/19637811/?icid=sphere_copyright
Newest release! See it on WorldBook and News
Self-publishers and published authors alike often need assistance with the most vital aspect of their book journey, marketing and publicity. Successful authors know that to sell books, you need to do PR. And even more importantly, you need to do a lot of PR. You can’t just put your book on Amazon and send out a press release or two and hope for the masses to come. You need do an aggressive marketing campaign and get out there and promote your hard work. Fortunately, with the help of a Publicity Virtual Assistant it has never been easier.
Publicity Virtual Assistants are virtual assistants who specialize in publicity and marketing. Publicity Virtual Assistants utilize all their expert talents and superb writing abilities for book marketing and promotions, thereby helping authors achieve the success they deserve by providing extensive marketing solutions, innovative publicity campaigns, proofing and editing capabilities, extensive research, administrative support, and so much more. They can handle everything from writing and distributing press releases and articles to creating entire media campaigns and book blog tours.
Diana Ennen, President of Virtual Word Publishing,http://www.virtualwordpublishing.com states, “Today’s Internet has opened the doors to successful book marketing by Publicity Virtual Assistants. Being able to send press releases and articles to a targeted group is priceless and knowing how to effectively research to find that group is even more beneficial. The virtual assistant is already well versed on the Internet and well aware of how to find the right connections. Plus, with the increase in social networking, the virtual assistant is able to make their client known in the right places. It’s a matter of knowing what to do and where to do it that sets us apart.”
Publicity virtual assistants are especially beneficial for those many first-time authors who are overwhelmed with the publishing process. However, their expertise can be used by authors with numerous books as well and what’s beneficial is they can get more exposure for all their books. By partnering with a Publicity Virtual Assistant, the stress of having to know it all is drastically reduced and the author can rely on their PVA to take over and implement much of the publicity campaign.
If you are in need of a Publicity Virtual Assistant, stop by today at http://www.virtualwordpublishing.com for additional information. Also, if you are interested in learning more about becoming a publicity virtual assistant, contact Ennen directly at diana(at)virtualwordpublishing(dot)com.
What is branding? It’s making your name, services, logo, etc., your own and presenting the message that you want to convey to others.
It’s selling you and all you represent as one and the same, therefore, when someone sees any part of your marketing, they get that instant recognition. It’s sending a clear message YOU are behind every button, banner, website, press release, etc. And now with social media, branding even goes a step further.
Your message needs to be consistent on Facebook, Twitter, your blog, etc. It seems impossible doesn’t it? Well hopefully these tips will help.
First define your message. You can’t promote something you don’t fully understand. Take the time to fully understand the brand you want to create.
Write your message. Then tweak it and tweak it again. Make it perfect so that it’s exactly what you want. Send a clear message about what you are and how you can benefit your clients. Rely heavily on the benefits and not just “YOU.”
Redefine that message. You have your message, but test it. Talk to friends and associates and get their opinions. Having that second set of eyes and ears can truly help.
Image. Okay, now you have to create the images that defines your brand. What colors do you want to use? Keep in mind your clients will make a big difference there. For example if you are targeting attorneys, real estate agents, etc., neo colors just might not do it. Think about what graphics would work. Make sure your look is unique and defines you.
Work the brand. Here’s where it’s hard. You have to check your website, social media, blogs, media you submit etc., and make adjustments. The branding needs to go for everything. This can be overwhelming. Take it one site at a time.
See how broken down building a brand can be workable. Until next time, happy marketing.
Diana Ennen is the President of Virtual Word Publishing, www.virtualwordpublishing.com. Let her help with all your PR needs. @dianaennen
I’m so excited that the IVAA Online Summit is only a month away. It’s going to be ‘rock’n. I’m thrilled to be speaking at it and talking on marketing and disaster preparedness. And there are over 30 other awesome speakers! Hope you can join us.
Here’s more information. And check it out, the release even made it on Forbes and Entrepreneur. How cool is that?
Forbes
http://www.forbes.com/feeds/prnewswire/2010/08/31/prnewswire201008310805PR_NEWS_USPR_____PH56857.html
Entrepreneur Magazine
http://www.entrepreneur.com/prnewswire/release/290553.html
Entrepreneurs Explore How to Sharpen Technology Tools at the 5th Annual IVAA Online Summit
Reno, NV (August, 2010) On October 7th – 8th, 2010 the International Virtual Assistants Association (IVAA) will host its 5th annual online conference entitled, “Sharpening Your Technology Tools.” This year’s Summit is specifically designed to help new and seasoned virtual assistants and other entrepreneurs use technology to help grow and streamline a business. The Summit runs from 8:45 am until 4:00 pm (US EST GMT -5) each day with over 30 sessions available. Additional information can be found at http://online.vasummit.org/
Those attending can expect informative how-to tutorials from leading experts and classes provided on topics relating to technology, marketing and more. Topics include: Easy BlogSite Maintenance with WordPress, Simple Shopping Cart How-Tos, Cpanels-Discovering What’s Inside, and Beautifying your Website with Fonts, to name a few. The marketing sessions include classes on Top Marketing Tips to Take Your Business into 6 Figures, Establishing a Social Media Marketing Presence that Shines, and Marketing Magic Begins with the Right Tools.
This year’s Keynote Speaker is Arlene Johnson. Johnson is discussing SuccessMapping®, a strategy and step-by-step process that enables individuals and organizations to effectively execute and succeed with critical business objectives. Additionally, an exciting new feature this year is the addition of panels. Panel topics include building a multi-team business and project management software.
Since 1999, IVAA has been dedicated to the professional education and development of virtual assistants worldwide as well as educating the public about the function and services VAs offer. With over 700 members globally, IVAA is the premier industry association, setting standards for excellence and offering a myriad of courses leading up to formal certification (CVA). Hosting the annual online conference allows IVAA to reach a wide audience and continue the mission to educate and certify the best professionals in this growing industry.
Experience business growth today with tips from the pros and enjoy the fellowship of two days meeting and greeting with fellow virtual assistants and business owners. Registration is available to all Virtual Assistants, those interested in learning more about becoming a VA, as well as the general public.
IVAA is currently seeking businesses interested in sponsorship opportunities. For additional information on the IVAA Online Summit contact Donnette Cowgill, pressonline@vasummit.org for assistance. Register today at: http://online.vasummit.org/
The International Virtual Assistants Association
http://online.vasummit.org/
pressonline@vasummit.org
877.440.2750
I’m really enjoying all the copywriting tips I’m getting at OnlineCopyWriting101. I highly recommend this for everyone in business. Not only can you learn how to copywrite your media and website, but solid tips for business growth as well.
http://onlinecopywriting101.com/dap/a/?a=1531
On my facebook page, someone asked about tips for writing a newsletter. I wrote this several years ago and thought it might help. What’s the most important thing to consider when writing a newsletter, scheduling it into your business to do the same as you do client work. That’s what I’m trying to do. My newsletter just continues to take the back burner.
Hope you find this beneficial.
Surefire Ways to Pack a Punch With Your Ezines & Newsletters
Newsletters, or ezines, can be extremely effective marketing tools for your business. They put your name in front of your potential clients, regular clients, and peers while showing your expertise and professionalism. They are an excellent means to both market and grow your business and also show your existing clients your creative abilities.
Now the only drawback is to ensure your newsletter is worthy of being read. I subscribe to a lot of newsletters, but find I regularly only read a few upon their arrival. When I decided to create my own newsletter, one of the first things I did was to look at those newsletters I regularly read and determine what it was about them that made me want to read them. What sets them apart from the rest?
One of the most important things I discovered was that they provided me with valuable information to help me in my business and which in turn helped me make a greater profit. They often provided information I didn’t already know. For example, some newsletters provided tips on search engine optimization, new affiliate programs, PR resources, or software shortcuts. Since I’m always looking to grow my business, this information is valuable to me. You normally have knowledge in a given field that others don’t. When preparing your newsletter, think about what expert knowledge you have or can obtain that would interest your targeted market. Now that’s what you want to add to your newsletter.
In writing your newsletter, keep the following points in mind:
Your Readers
The Final Step — Proofing
§ Make sure everything is 100% accurate with no typos.
§ Make sure you have permission for any copyrighted material.
§ Make sure if you have sources, you have credited them correctly.
§ Make sure that what is about to go out reflects your business well.
Most ezines are “opt-in,” which means that everyone who receives it has actually registered to receive it—they want it already. Now the only thing you need to do is provide them great information that keeps them wanting it every month. And once you find a winning strategy stick with it. No need to change every month. Let your readers get used to your style and way of writing. Don’t forget to sign up for our newsletter at http://www.virtualwordpublishing.com
****
Diana Ennen is the author of numerous books including Virtual Assistant: the Series, Become a Highly Successful, Sought After VA, Words From Home, Start, Run and Profit from a Home-Based Word Processing Business & the Home Office Recovery Plan. She specializes in publicity and book marketing and is president of Virtual Word Publishing http://www.virtualwordpublishing.com and http://www.VirtualAssistantStartups.com Articles are free to be reprinted as long as the author’s bio remains intact.
On our show today at 11:00 a.m. EST -
http://toginet.com/shows/christianworkathomemoms
Patty Gale http://www.inspiredwebworks.com Web Designer, Internet Consulting, Video Production and more In business since 2001 she has been helping businesses succeed and learn how to create a better web presence. She’s also the co-author of Home Office Recovery Plan: Disaster Preparedness for Your Home business
Donna E. Cravotta
Virtual Management Concepts, LLC
Email: donna@virtualmanagementconceptsllc.com
Website: https://www.virtualmanagementconceptsllc.com/Home.html
Donna started her VA business in 2006 offering social media, online marketing and author support to small business owners and authors. I work with authors as they write, publish and market their books and help both authors and small business owners to establish and maintain an online presence.
I hope you can join us!!
http://www.marketerschoice.com/app/?Clk=3824347
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